Senior Manager, Digital Services - CuraScript SD - Hybrid (Lake Mary, FL) (Finance)
Description
The Senior Manager, Digital Services will be responsible for managing maintenance, development and design of CuraScript SD's SAP Hybris Commerce Platform, CSOS Online and Salesforce CRM. The senior manager will support the overall Digital Services strategy. This includes collaborating with internal and external cross-functional team members of designers, developers and business stakeholders to create an effective Online Ordering Platform (ECOMM), CSOS online and Salesforce CRM user-centered experience. This role will need to partner closely with the technology, operations, sales and marketing teams. The successful candidate will be a self-directed, proactive individual who brings a natural intellectual curiosity and appetite for action to the role and is comfortable with a fast-paced, changing environment. Candidates must be able to collaborate on the development of their strategies and be able to demonstrate successful outcomes influencing in a matrixed environment. The senior manager will also oversee four Customer Service Senior Analysts.
Responsibilities
Oversee SAP Hybris Online Ordering Platform, CSOS Online and Salesforce CRM
Assist in the development of the overall Digital Services strategy and roadmap for the division.
Collaborate with internal departments to conceptualize new site features based on business needs and web strategy.
Responsible for development, execution, and continuous refinementof our Salesforce CRM
Work with IT and Marketing to ensure graphic design and interaction is consistent with user interface requirements and usability best practices.
- Track and report on all site metrics and sales results.
- Establish value from performance metrics, customer research, competitive landscape, and industry standard best practices in order to continuously evolve and improve our website experience towards overall business goal
- Manage and execute SEO strategy, to drive leads and applications via keyword discovery and utilization, content and page development, copywriting, metatags, page titles, URLs, linking strategy, and site indexing for SEO.
- Keep current with emerging web technologies
Ideal candidates will offer
- Bachelor's Degree; MBA or Master's Degree a plus
- 7+ years of relevant, strategic experience
- Digital marketing experience on a business to business, analytically-driven marketing team
- Content management experience
- Knowledge of and experience with Google Analytics and Adobe Analytics
- Curious and inquisitive nature that loves to think from the consumer's point of view, and has an understanding of basic market research methodologies
- Ability to work effectively in dynamic, rapidly changing, team-based environment
- Must balance high-priority, long-term projects with short-term, immediate deadlines
- Ability to foster collaboration and value others perspectives and gain support and buy-in for organizational proposals
- Excellent oral and written communication skills
- Excellent attention to detail a must
- Health insurance industry experience strongly preferred
- Ability to work from the Lake Mary, FL office ( 255 Technology Park ) at least 3 days a week
If you will be working at home occasionally or permanently, the internet connection must be obtained through a cable broadband or fiber optic internet service provider with speeds of at least 10Mbps download/5Mbps upload.
About Evernorth Health Services
Evernorth Health Services, a division of The Cigna Group, creates pharmacy, care and benefit solutions to improve health and increase vitality. We relentlessly innovate to make the prediction, prevention and treatment of illness and disease more accessible to millions of people. Join us in driving growth and improving lives.
Qualified applicants will be considered without regard to race, color, age, disability, sex, childbirth (including pregnancy) or related medical conditions including but not limited to lactation, sexual orientation, gender identity or expression, veteran or military status, religion, national origin, ancestry, marital or familial status, genetic information, status with regard to public assistance, citizenship status or any other characteristic protected by applicable equal employment opportunity laws.
If you require reasonable accommodation in completing the online application process, please email: SeeYourself@cigna.com for support. Do not email SeeYourself@cigna.com for an update on your application or to provide your resume as you will not receive a response.
The Cigna Group has a tobacco-free policy and reserves the right not to hire tobacco/nicotine users in states where that is legally permissible. Candidates in such states who use tobacco/nicotine will not be considered for employment unless they enter a qualifying smoking cessation program prior to the start of their employment. These states include: Alabama, Alaska, Arizona, Arkansas, Delaware, Florida, Georgia, Hawaii, Idaho, Iowa, Kansas, Maryland, Massachusetts, Michigan, Nebraska, Ohio, Pennsylvania, Texas, Utah, Vermont, and Washington State.
Qualified applicants with criminal histories will be considered for employment in a manner consistent with all federal, state and local ordinances.
